Sprints and Chiquita recently came together during Chicago Marathon weekend for the launch of Here For The Banana Run Club, a limited-edition 16-piece collection of performance apparel and statement accessories inspired by one of running’s recognizable traditions: the finish-line banana. This exciting new partnership was brokered by The Joester Loria Group as Chiquita’s global brand licensing agency.
For generations, the banana has been a familiar part of the post-run ritual, waiting at finish lines, tucked into post-race food bags and fueling runners after long miles. From neighborhood 5Ks to 26.2-mile marathons, it has become an unofficial symbol of the sport and a staple of race-day culture.
Now, Sprints and Chiquita are giving that beloved tradition a bold new expression. Here For The Banana Run Club brings Chiquita’s iconic banana imagery into Sprints’ colorful and fun world, transforming a familiar piece of running culture into a collection designed to make a statement. Featuring performance apparel and statement accessories, the collection celebrates the energy, humor and community that make running culture so unique with Chiquita’s unmistakable personality at the center of it all.
The collaboration arrives as running continues to move beyond pure performance and into a broader cultural moment. Run clubs have become social clubs. Race weekends have become citywide events. And what runners wear has increasingly become part of how they express their connection to the sport.
The Sprints x Chiquita collection was available at Chiquita’s booth at the marathon expo as well as at getsprints.com while supplies last. Here For The Banana Run Club is built for that new era of running, where showing up matters just as much as showing out.